Lead Generation Assistant

Finding new prospects means jumping between tools — search, research, enrich, then write. This assistant takes a target company or a short prospecting brief, finds the right decision-maker with Apollo, researches the company with web search and Apollo enrichment, scores ICP fit, and drafts a personalized first touch. Your team starts every outreach with the contact found, the context gathered, and the message already written — and approves before anything goes out.

Category: Sales

How it works

1. Give the assistant a target company or a short prospecting brief.
2. It finds the best-fit decision-maker with Apollo and researches the company with web search and enrichment.
3. It scores ICP fit and drafts a personalized first-touch message tied to a real signal.
4. Each prospect is filed as one row, with a HubSpot contact and a Gmail draft queued for your review.

Key benefits

• Start outreach with the right contact already found
• Personalize every message with real company research
• Score fit before you spend time on a prospect
• Hand sales a researched, ready-to-send pipeline

Use cases

• SDR & outbound sales teams
• Founders running their own outbound
• Agencies building client pipelines
• Demand gen & growth teams

Works with Apollo, HubSpot, Gmail

This assistant connects to Apollo, HubSpot, Gmail once — no code required. It is not a plain field-copy integration: as data moves, the AI adds a real decision step (classify, extract, prioritize, draft), and a human approves before anything is sent to Apollo.

Frequently asked questions

How does the Lead Generation Assistant find the right decision-maker?

It uses Apollo to search for the best-fit decision-maker at a target company, based on your brief, and enriches their profile with web search and Apollo data.

Do I need to write any code to use this assistant?

No, it's a no-code template on Gaia — you just connect your Apollo, HubSpot, and Gmail accounts and give it a company name or brief.

Does it automatically send emails to prospects?

No, it drafts a personalized first-touch message and queues it as a Gmail draft for your review; you approve before anything is sent.

Which apps does it connect to?

It integrates with Apollo for prospect finding and enrichment, HubSpot for contact creation, and Gmail for drafting messages.

How does it score if a prospect is a good fit?

It scores ICP fit based on the company research and enrichment data, so you can prioritize prospects before investing time in outreach.